Why restaurants should buy food ordering software?

Nov 25, 2019

Why restaurants should buy food ordering software?
Why restaurants should buy food ordering software

In recent times the food industry is dominated by food ordering software, apps, and websites. Most of the restaurants are bound to adopt food ordering and delivery platforms for increasing their orders and traffic. But they have to slice their profit with these platforms. This method will be good for novices but not for the long run. In this way, the restaurateurs lose a good percent of their profit as commission and delivery fees to the food delivery apps. Hence, it is imperative for restaurants to develop their own food ordering and delivery solution to make a successful restaurant business both online and offline.

Factors of food ordering software

  • It provides you with more online and offline and helps you to increase more revenue.
  • Delivers you with valuable insights including the behavior of your customers which helps to improve the overall performance.
  • Increases the visibility of your customers and increases brand awareness.
  • Simplifies your workflow and helps you earn potential customers.

Major food delivery players in the market

  • Doordash, Grubhub, and Ubereats are the three major food ordering and delivery apps in U.S.
  • Founded in 2004, GrubHub has a very solid presence in the U.S and U.K markets. The company has 19.9 million active users and 115,000 associated restaurants across 2,200 cities in the united states.
  • Swiggy is a top-rated food ordering and delivery app founded in 2014, based out of Bangalore, India. The demand and rise of swiggy increasing day by day. As of March 2019, swiggy is operating out of 100 Indian cities.
  • Talabat is a leading food ordering platform in the middle east. Operating across GCC and Jordan they cater 4,300 restaurant partners including brands as well as local eateries from different cuisines. In 2015, Talabat was acquired $170 million.
  • Uber eats is operational in more than 100+ major cities in various countries around the world. Launched by uber in 2014, the Ubereats app is a standalone food delivery app, currently valued at a very healthy $20 billion, registers a revenue of dollar 1.4 billion annually.

These services widen the choices available to customers, making it possible to instantly order any food. They indeed made the food ordering easier.

How do food delivery platforms help restaurants?

Food delivery platforms are seen as a boon for restaurateurs. Apart from the fact that they help restaurateurs to earn and increase orders, the question arises is, are they really beneficial? The hard fact is that they are eating up half of the profits from restaurants. The commission and the delivery fee the third-parties charge from restaurants is a pain point that establishments face. Opting for a food ordering and delivery platform can solve major problems. With food ordering and delivery platform, you can level up your business. Simplify your work process and get more revenue. For more detailed reading head to benefits of the online food ordering system.

Impacts and benefits

In recent years, the food ordering market has experienced massive growth. Rather than going out and dining people started to prefer food orders from home. This resulted in the huge demand for online food delivery and in the rise of platforms like Grubhub, Deliveroo, Ubereats, and Foodpanda, etc.. If you want accelerated growth for your food ordering business, you should have all the features for achieving optimal results.

Final Thoughts

Any businesses and restaurants can launch their food delivery and ordering business. Shopurfood has a customizable option to create your own business. Apart from food ordering, our software can be catered to any food businesses. Want to buy a new platform or customize your platform further? Drop us a mail at sales@pofitec.com or talk to us for more details.

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Kiruthika Blogger

Kiruthika

Kiruthika is a Content writer and blogger at Pofi Technologies. Other than her interest in writing, she can be seen listening to songs, reading or traveling.